Norwegian duo Madcon rank among Norway's most well known musicians and have gained fame for several major hit songs, as well as the song behind the Eurovision 2010 flashmob dance, "Glow".
Now "All I Do", Madcon's latest music video, is getting its world premiere here on Visitnorway. Filmed in Bremanger in Fjord Norway, the video shows off some of the breathtaking views and attractions the region has to offer.
Bremanger is a small municipality in Fjord Norway with around 4000 inhabitants, situated between the open sea to the west and the fjords of Norway to the east and south. The area has a rich history, dating back to viking times and far beyond. In the 1860s, most industry in the area was related to fishing and fisheries, which drew as many as 11,000 people to the region during the season. Today, Svelgen - which until 1912 didn't even have a name - is the largest village in the municipality, with 1224 inhabitants.
What to do in Bremanger
Kalvåg in Bremanger is home to the Knutholmen restaurant, the owner of which initiated most of the preservation of the fishing village. The restaurant is famous for its seafood, and for investing heavily in the local community since the beginning in 1986. Most of the food served there is locally sourced, and they pride themselves on being both a sustainable destination and a member of the historic hotels and restaurants. They offer a variety of activities, such as various kinds of fishing trips, guided tours, sea kayaking and gallery trips. And, believe it or not, an indoor beach where you can lounge and relax in the warm water.
In 2013, Knutholmen won the Norwegian Travel Industry award for excellence.
The Bremanger area is where mountains meet the sea, often in a dramatic way. None more so than Hornelen, Europe's highest sea cliff. In the music video, you can see a wingsuit-jump from Hornelen's summit. Hiking to this 2821-foot high point will take you around four hours each way. If that seems a bit too strenuous, there are many other options; Hiking trails abound in the entire region.
The Vingen rock carvings were discovered in 1912 and forms Norway's second largest field of rock carvings with some 2000 individual petroglyphs. Up to 7000 years old, they show deer, other animals, abstract geometric patterns and even some human figures. Access to the area is restricted in order to protect the carvings, but in the summer season there are guided tours every Friday. Other days on request.
Information about other activities, such as sea kayaking, fishing, bicycle tours, spa, gallery visits and other guided tours in the area can be obtained from the Kalvåg tourist office and others.
Find suggestions for tours further afield in the surrounding area.
Where to stay in Bremanger
In Kalvåg, many of the old buildings from the fishery-boom in the 1860s have been protected and refurbished, and are now available as accommodation for tourists. The village is one of the best preserved fishing villages in Norway. The Knutholmen restaurant in Kalvåg (website in Norwegian) can offer both accommodation and activities in Kalvåg, as well as local food.
Rugsund trading post has traded continually since the 1600s. Today, you'll find both accommodation, guest harbour and a dive center there. For a short time in the summer season, for the most part in July, there is also an open cafeteria at Rugsund trading post.
A number of separate flats which can accommodate two to six people each can be found at Smørhamn trading post (website in Norwegian).
The reception at Svelgen Hotel can help you find and book activities in the area. The hotel has 39 rooms and a restaurant accommodating up to 160 guests as well as a bar and spa-facilities, among other things.
Find many other places to stay in the region.
Getting to Bremanger
Bremanger is in a region of Norway that is easy to get to in a variety of ways.
The nearest airport to Bremanger is Florø, the westernmost town in Norway, which has several daily flights to and from Bergen and Oslo. There are also less frequent trips to and from Stavanger, Kristiansund and Ørsta/Volda.
From Oslo you can take one of the Nor-Way buses stopping at Stryn and Måløy, or Sogn og Fjordane ekspressen calling at Sogndal, Skei, Førde and Florø. From Florø, take a local bus or boat to Bremanger.
From Bergen and Trondheim there are buses calling at Førde, Byrkjelo and Stryn.
From Ålesund you can take a bus calling at Nordfjordeid, Skei and Førde.
From Bergen the express boat can take you to Smørhamn near Kalvåg in about four hours. On weekdays there are two departures per day, one in the morning and one in the afternoon. In the weekend, however, there is only one departure per day.
If you fancy a short overnight cruise along the coast and take in some extra views of the fjords, you can take Hurtigruten, the Coastal Steamer, from Bergen northwards to Florø or Måløy and make your own way from there to Bremanger by bus or boat. Going south, Hurtigruten also calls at Trondheim, Kristiansund, Molde and Ålesund and will stop at Måløy and Florø before arriving in Bergen.
Find out more about taking Hurtigruten along the coast of Norway.
The music video
The music video "All I Do" by Madcon is produced by Svein Arild Vatsø and directed by Bjørn Myreze. It was financed by contributions from the Bremanger municipality and local businesses.
A "behind the scenes" video has also been made, which you can see below.