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The Norwegian airline Widerøe is establishing direct flights from Oslo and Tromsø to Lofoten, making the dream of visiting the spectacular islands even easier to fulfil.
The Lofoten Islands, an archipelago on Norway’s northern coast more than 160 kilometres above the Arctic Circle, is one of the country’s most popular destinations, known for its dramatic peaks, sheer cliffs and spectacular fjords.
Every year, several major global magazines come here to write travel articles and take photographs, and only a few days ago The New York Times did a fantastic story on the opportunities for cold-water surfing at Unstad.
However, to get to Lofoten from other major airports in Norway, such as Oslo Airport Gardermoen or Tromsø Airport, can be a little complicated. Usually, you’ll have to be prepared for a long bus journey or a stopover in Bodø.
“We are really excited about this, as we’ve wanted a direct route for many years. It will make Lofoten a lot more attractive to foreign travel agencies, as quite a few of them find it a bit complicated getting here today”, says Kristian Nashoug, marketing manager at Destination Lofoten.
Mr. Nashoug says he doesn’t have an estimate of how much increase to expect, but thinks the potential is huge. People travelling from both abroad and the south of Norway will face a much easier journey when going to Lofoten now.
“In addition, it may have a psychological effect when Lofoten is on the list of departures at Oslo Airport Gardermoen. It will get exposure as an uncomplicated destination to thousands and thousands of travellers”, he says.
The direct route from Tromsø may also turn out to be just as important. Many travellers express a wish to combine a city vacation in Tromsø with experiencing Lofoten, also during winter.
Et bilde publisert av Widerøes Flyveselskap (@flywideroe)
Widerøe will use the small airports in both Svolvær and Leknes.
PR manager Catharina Solli in Widerøe says that flying to Lofoten will be an experience in itself.
“The airplane is a small propeller aircraft with room for 39 passengers. It flies at a slightly lower altitude and a bit slower, and on clear days the view from the passenger seat is just unique. For instance, flying along the Helgeland coast with its azur blue sea and magnificent white beaches, or flying just above Lofoten’s majestic mountains”, says Solli.
Widerøe will start selling tickets for the flights to Lofoten next week, and promises reduced prices for the first ones to order.
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