A focus on local specialties has elevated the breakfast at the Scandic Nidelven to a tourist attraction. Now, scientists have tried to figure out how.
The best buffet breakfast in Norway is found at the Scandic Nidelven Hotel in Trondheim. At least, that’s the jury’s opinion in the unofficial Norwegian championship, "Twinings Best Breakfast". What’s more, the same hotel has won the prize for ten consecutive years.
The hotel, located in the heart of Trondheim, is clearly doing something right. In fact, their food has become an attraction. So what's the secret?
A group of researchers at the Norwegian Centre for Rural Research and Nofima wanted to get to find out, by studying the interaction between the hotel and their suppliers of local specialties. So reports Forskning.no today.
Scandic Nidelven (then Rica Nidelven) opened in 2003, somewhat before the trend with locally produced and organic food really hit Norway. Still, from the start, they wanted to focus on local specialties. So they created a network of small-scale local farmers and grocers.
“To get variety of food products, the hotel has more than 15 suppliers, so that they always have access to a wide variety of seafood, meat, dairy products and vegetables from Trøndelag,” says senior researcher Magnar Forbord at the Centre for Rural Research, according to Forskning.no.
The result? The breakfast buffet always features local seasonal products and specialties that come straight from the manufacturer, and which you won’t find in stores.
The report is called "Food as attraction" – which seems apt.
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