Take part in this autumn's campaigns!
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Join our retargeting campaigns
This autumn, we are launching a number of campaigns, both nationally and internationally, with a special focus on our neighbouring countries and the local markets in Northern Europe. Potential visitors who show interest in Norway as a destination are collected into digital target groups that you can follow up with concrete offers. Completely 'automagically'.
Retargeting with Visit Norway
Everyone who responds to our campaigns or visits visitnorway.no leaves behind digital traces, so-called cookies. These small pixels tell us both who is interested in visiting Norway, and what kind of trip they want. We are more than willing to share that information with you, so that you can follow up with your own sales-triggering activities.
Many campaigns with different target groups
Here is an overview of the campaigns that we will be launching this autumn. The plan may be adjusted, and, for competitive reasons, we are only sharing general information about the time period, geographic targets, and target group segments. However, this should be adequate to see which target groups you can reach out to with your own sales-triggering activities.
National campaign - Restart
Norwegian Space Travel – Energy/MICE/Food/City/Art and Culture
Restart: Theme, national campaign where we continue to develop the Restart programmes from summer and autumn 2021: Energy/MICE/Food/City/Art & Culture.
Launch: Week 29
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Denmark, Germany, the Netherlands, UK, Sweden, France, Italy and Spain
Motivation segment: Adventures in a World of Natural Beauty, Energy, Social Immersion, Broadening My Cultural Horizons (depending on the film)
Adventure tourism - Restart
Break from the great - Fjord Norway theme
Launch: July
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Germany, Denmark, Italy, Spain, France, the Netherlands, UK
Motivation segment: Adventures in a World of Natural Beauty, Broadening My Cultural Horizons
Northern lights - NEW production
Launch: Start date TBD
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Germany, UK, the Netherlands, Denmark (secondary: Spain, France, Italy, Sweden)
Motivation segment: Adventures in a World of Natural Beauty, Social Immersion, Broadening my cultural horizons
Winter on skis
Launch: Week 41
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Germany, the Netherlands, and the UK
Motivation segment: Adventures in a World of Natural Beauty
Activity tourism Energy - Restart
Winter alpine skiing
This campaign shall position Norway as a preferred destination for alpine skiing holidays, especially aimed at families with children.
Launch: Week 41
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Denmark, Sweden, UK, Germany
Motivation segment: Social Immersion, Broadening My Cultural Horizons: Energy & Sharing and Caring
Ski touring in winter
If there's one thing we have a lot of in this country, it's majestic mountains. All energetic outdoor enthusiasts will really enjoy climbing them, including happily on skis.
Tentative launch: Week 42
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Near markets, Scandinavia and Northern Europe
Motivation segment: Energy
City tourism - Restart
Norwegian cities and culture
Launch of marketing campaign: Week 36
Interval to retargeting activities: approx. 4 weeks after launch
Markets: UK, France, the Netherlands, Germany
Motivation segment: Playful liberation, Broadening your Cultural Horizons, Social Immersion
Christmas campaign
Launch of marketing campaign: Start date TBD
Interval to retargeting activities: approx. 4 weeks after launch
Markets: near markets, Scandinavia and Northern Europe
Motivation segment: Social Immersion
City break campaign
Tentative launch: Week 42
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Scandinavia and Northern Europe
Motivation segment: Social Immersion
Urban art and culture
Art, culture and city: 3-5 different campaigns
Launch of marketing campaign: Week 39 and after
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Denmark, UK, France, the Netherlands, Germany, Sweden
Motivation segment: Broadening My Cultural Horizons og Social Immersion
MICE - Restart
MICE
Launch of marketing campaign: Start date TBD
Interval to retargeting activities: approx. 4 weeks after launch
Markets: Near markets, Scandinavia and Northern Europe
Primary segment: MICE
2022 Campaigns
Food - fine dining
Launch of marketing campaign: Start date TBD
Interval to retargeting activities: approx. 4 weeks after launch
Markets: TBD
Primary segment: Foodies and those interested in food
Spring - Fjord Norway theme
Launch of marketing campaign: Start date TBD
Interval to retargeting activities: approx. 4 weeks after launch
Markets: TBD
Motivation segment: Adventure in the World of Natural Beauty, Social Immersion (not yet decided)
Contact
- SO
Sandra Olsson
Key Account Manager Visit Norway
Take advantage of top offers
See our selection of trusted companies that work hard to make you happy all through your trip.
Brim ExplorerQuiet fjord tours on award-winning electric catamarans in Oslo, Tromsø, Lofoten, and Svalbard.
CityboxModern and affordable hotels in central locations in Oslo, Bergen, and Kristiansand.
NorgesbookingBook your perfect cabin stay in the fjords, mountains, and valleys of Norway.
Scandic HotelsExperience Nordic hotel hospitality at its finest at more than 90 hotels across Norway. Special offers are available.
StrawberryA different hotel company! Look out for great weekend deals at more than 100 hotels in Norway.
Thon Hotels ASFantastic breakfast included! Experience true comfort and reasonable rates at our 80 hotels in Norway.
CampcationBook a camping stay in stunning and unique locations all across Norway with Campcation.
Classic Norway HotelsWhen the hotel is the destination. Book a night to remember in one of Norway's most unique and distinctive hotels.
50 Degrees North NordicChoose between unforgettable tailormade individual trips and small, exclusive group tours of Norway.
Radisson HotelsGreat value offers and comfortable quality stays in Norway´s major cities, airports, and ski resorts.
Authentic ScandinaviaTravel curated by locals. Our tailormade tours suit every type of traveller and budget.
Booknordics.comUnique holiday packages, adventure hotels, tours, and activities.
Fjord ToursHome of Norway in a Nutshell, Norway's most popular tour. Fjords, mountains, and stunning destinations — all in one trip!
Go FjordsBook fantastic tours and experiences! We offer tours in Oslo, Bergen, Stavanger, Lofoten, the North Cape, and more.
HurtigrutenExperience the world's most beautiful sea voyage on an unforgettable cruise along the stunning Norwegian coast.
Norrøna AdventureGet ready for expeditions and adventure holidays with Norrøna Adventure. Hiking, skiing, and biking trips.
Discover NorwayOffers a range of exciting self-guided hiking, biking, and skiing holidays in Norway. Luggage transfer included.
Norwegian HolidaysLow-price package holidays with Norwegian. Book your flight, hotel, and rental car all in one place.
StrömmaSightseeing by bus and boat in several major tourist spots and cities in Norway.
Up NorwayBespoke luxury hand-picked by local experts. We combine your preferences and our knowledge to make an unforgettable journey.
Arctic Campers ASDo you want to try van life? Explore Norway in comfort and style with our smart and cosy campervans.
Auto EuropeAlways a smooth car rental experience. Search and compare rental rates. Free cancellation up to 24 hours prior to pick-up.
NOR-WAY BussekspressEnjoy scenic views on comfortable bus trips to the fjords and from city to city with our express buses.
Rent-A-Wreck of Scandinavia ASThe smart and affordable car rental alternative.
SJ NordSJ NORD - the adventure starts on the train
Vy expressDiscover Norway on comfortable express buses that take you between major cities, mountains, and fjords.
Vy TrainGlide through scenery on a train between Oslo and Bergen on the Bergen Railway and explore the greater Oslo region.
My Nordic TravelChoose between DIY itineraries and pre-packaged holidays to the very best destinations in Norway.
CampanyonUnique camping in nature. Book a stay in a treehouse or glamping tent or rent a motorhome pitch.
NorwegianNorwegian offers cheap flights in Norway and direct flights from more than 70 European destinations. Book flights through our low fare calendar to your destinations.
De HistoriskeHave an unforgettable stay at one of Norway's unique, authentic historic hotels. Enjoy first-class dining experiences and a broad range of activities.
CampioNorway's biggest camping booking site. Find the best camping and motorhome pitches throughout Norway.