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Photo and video service

Images and films from Norway
Get access to a wide range of photographs and videos from Norway in the content bank Norway Brand Centre.
Girl climbing the Trolltunga Via Ferrata on a sunny day, with the Ringedalsvatnet lake below
Trolltunga via ferrata in Hardangerfjord.
Photo: Algirdas Zabitis / Trolltunga Active


Innovation Norway has a large number of images available in their content bank Norway Brand Centre. Click on the content button in the top menu and choose “Photo” in the Asset Type menu.

The photos are available in different resolutions for print and web.

Innovation Norway owns the rights to the images. They can be used in articles that help create interest in Norway as a travel destination. When you use material from the content bank, you must credit the photographer and

Please note that only the content in the content bank is available for third-party use. You are not allowed to download images or videos directly from the Visitnorway website or other Visitnorway channels. If you want to use images not available in the Norway Brand Centre, please contact the photographer or destination company directly.


Innovation Norway also has several films available in their content bank Norway Brand Centre. Click on the content button in the top menu and select “Video” in the Asset Type menu.

All films in the content bank can be downloaded and used for free in a low-resolution format. Film clips in higher resolution can be downloaded and used in their original form to market and create interest in Norway as a travel destination. The license does not apply to TV or cinema advertising.

The producer and must be displayed in the credits or be visible in the film material.

Our press contact can help you if you have any questions or specific requests.

Permits and extra arrangements

Our press team can help TV teams and photographers with special arrangements. They can also advise on important contracts. Please ask the press contact for more information.

Login and use

If you have used the Norway Brand Centre before, you can log in with your email address and your password. Otherwise, you must register as a new user.

You can download images and videos as soon as you have registered and accepted the terms of use. As long as your project is following the guidelines, you can use the material for free.

Do I have to register to search?

Yes, you must register as a new user to search in the Norway Brand Centre. As soon as you have registered, you can search by keyword, category, region, season, photographer, format, or image code (if you have one).

How do I get the material?

After you have registered a user and logged in, click on the material you would like to download and then click on the blue download button in the bottom right corner.

If you want to download several files, you can create a collection by clicking on the “Add to collection” button. Name your collection and add as many files as you would like to it. Your collection(s) will appear under “Collections” in the top menu. When you download a collection, all the files will be saved in a zip file.

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