The Milky Way
to great taste
There are some places on earth where one might actually like to be a cow.
Green grass, clean flowing water, and fresh country air.
Nature makes Norwegian dairy and beef fresh, tasty and good.
Here are ten reasons why:
1. Almost no antibiotics
In Norway, only sick animals are treated with medicines.
2. Looong summer vacation
Cattle, sheep, and goats are entitled by law to graze freely for at least 8 weeks of the year. Many even spend the entire summer season outside.
3. Free to roam
Many old breeds of livestock, such as the traditional Norwegian Urfe cattle breeds and Spælsau sheep, are kept outside all year round.
5. Our best landscape gardeners
Animal grazing shapes and preserves the cultural landscape, and prevents overgrowth.
6. Plants and insects love it too!
Grazing ensures biodiversity.
7. The magical Norwegian combi-cow
Mooo! As much as 70 percent of our beef production is based on a special Norwegian breed called Norsk Rødt Fe (NRF).
This cow produces both meat and milk, making it a real combi-cow!
8. Loving farmers
Cows Klara and Litago play freely, eating grass and sauntering over to get a good scratch every so often.
Many Norwegian farmers are at the forefront of animal welfare, and care a lot about their animals.
9. Lights in the houses
By supporting small scale farming, you support the life of villages and valleys, and a vibrant countryside.
10. Eat less meat
... and don't waste any food.
That way, you can contribute to a greener future.
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